Win Big. Earn More. Keep Advancing with BRC Genetics.
At BRC, we believe in rewarding our customers for their success in the show ring. The BRC Championship Rewards Incentive Plan provides credits to customers whose cattle—sired by a BRC bull or out of a BRC female—win at designated livestock shows. This program ensures that your investment in BRC genetics pays off beyond the sale ring.
How It Works
- Compete & Win
Show your cattle at qualifying events. Your animal must be DNA Parent Verified to a BRC sire or dam to qualify. Qualifying open show events will be announced throughout the year. Each show will have different incentive levels based on the size of the show. This program is for adults and juniors alike. Junior shows are not eligible, but we encourage juniors to participate in our junior scholarship program. - Submit Your Claim
Winners submit their claim vis email at office@brcutrer.com. Houston results must be sent by March 15,
- Proof of win (official show results)
- Registration number of the animal with BRC genetics
- Photo of the winner
3. Receive Your Credit
Once verified, winners will receive a BRC credit to use within one year on cattle, semen, or embryos.
Incentive Payouts for Houston Livestock Show & Rodeo Open Show
- Grand Champion – $2,500 BRC credit
- Reserve Grand Champion – $1,500 BRC credit
- Division Champion – $750 BRC credit
- Reserve Division Champion – $500 BRC credit
- Class Winner – $250 BRC credit
Join the movement. Win with BRC. Claim your rewards today!
