2024-2025 ABLE Program Winners Named

We are thrilled to introduce the 2024 class of America’s Beef Leaders of Excellence (ABLE)! America’s Beef Leaders of Excellence (ABLE) is a prestigious mentorship and leadership program tailored for …

BRC Beyond the Banners Junior Program

The BRC Beyond the Banners Junior Show Program is a testament to our 15-year commitment to supporting and nurturing the next generation. It pays to buy your junior Brahman show …

The Stockman’s Summit – October 18, 2024

Introducing The Stockman’s Summit: Elevating Ranch Management for All Breeds BRC proudly announces the rebranding of our annual educational workshop from Brahman Days to The Stockman’s Summit. This transformation reflects …

Captain Sires Costa Rica Winners

We are sending big hugs to our friends in Costa Rica for their recent wins at Expo Liberia International 2024!  CR Captain 951/3 TE, a January 2023 bull calf, was …

South American Champions by BRC 

We are proud to congratulate these recent champions in South America backed by BRC bloodlines!  First, we congratulate the Fullone family of Technogen, Paraguay, for raising this outstanding female who …

BRC: Hustlers Not Haters

At BRC, we often get asked, “Why do you help others in the Brahman breed so much?” From our free educational content to our annual Brahman Country Genetics sale in …

BRC Brahman Bull Sale Averages $6060

Brahman and F-1 ranchers across the Gulf Coast gathered online on April 23, 2024, bidding in our spring Brahman bull sale to secure the coveted, performance-oriented BRC Brahman bulls. The …

Over the Hump: Harley Wade

In conjunction with the Houston Livestock Show, we are excited to feature insights from Harley Wade, BRC Herdsman for the last 5 years. During this time, Harley has led the …

BRC Cattle for Sale Data Sheet

Volume discounts offered with the purchase of 3, 5, 8 or 10 head. List accurate as of Friday, March 15 – 10 a.m. Click on the animal’s name for a …

The Story of Noble

In this episode of the Over the Hump Podcast, listeners are in for a real treat as they learn about the the legacy of Noble 458/7, a globally popular Brahman …

Over the Hump: Jim Reeves

You’re in for a real treat in this episode of Over the Hump, where we’ll hear from Jim Reeves, a lifelong professional in the purebred livestock industry. Reeves served as …

Over the Hump Podcast: Jim Sartwelle

The latest episode of the Over the Hump Podcast is now live! In this exciting installment, we are joined by none other than Jimmy Sartwelle, widely recognized as the “Voice …